RUTVI SHROFF

COO (Chief Operational Officer)

Knowledge is a powerful tool to be shared to the people. Thought of sharing knowledge itself is an inspiration for the public at large. As a chief operating officer, I can so much relate with this inspiring quote "Books can enrich our lives in many ways." Adding to this, why only books? Why shouldn't there be other ways of spreading knowledge? Hence we have started working on conducting seminars and talk shows to spread awareness and to reach out as many people as we can under Rainbow Law Publication banner. One of the most popular amongst viewers is "Kaydakiya Gyan Shreni" streaming last Saturday of every month.  It has always been thrilled working with renowned advocate of Gujarat Shri Najmuddin Meghani who is author of many law books, practicing since 1977 and profound expertise in the jurisdiction of land revenue law has positioned him as a distinguished authority in the field. Rainbow Law Publication journey has started in the year 2013 with the aim of providing knowledge to people in simple Gujarati language. Hence Viewers and readers are enjoying our form of delivering and sharing knowledge all over Gujarat. The effort behind converting and analyzing complexity of law terms into simple Gujarati language is what professionals and even non professionals have appreciated a lot. This exactly formed the Vision of Rainbow publication. Delivering legal knowledge with the help of visual and printing media is the need of the hour.  Advocate Shri Najmuddin Meghani is constantly supporting and inspiring law publication house that fulfill the motto of Rainbow Law Publication. My master degree in Economics has been utilized well in research and thorough understanding of the publication area. I have been associated with Rainbow Publication since 2013. It was so much of ground work such as collecting agencies data and libraries working in law publication areas all over Gujarat. Introducing ourselves as a law publication hub was a full length process but because of the uniqueness of the product we would be able to leave our footprint in this field.

 

After sale service with a positive approach, analytical parts from scratch to final product, consumer behavioral science and retention are my strongest side that I can do effortlessly. I always try to be the strongest bridge between the law agencies and the management in terms of communication. I believe client satisfaction is of utmost priority for us with Quick response to their query or complaint. AI (Artificial Intelligence) has taken over many areas but there is always a place for humane touch where AI can be used as a helping hand but it won't replace emotions at the time of one to one call or talk with our subscribers, readers and viewers. Our Law Publication team is continuously researching ways of delivering important information which can be useful to the public at large. We as a team wish that we could deliver and fulfill the demand of our readers that matters a lot to us. So this journey has reinforced one powerful truth - Publication isn't about just printing books. It takes a lot of thought process till fine laminated finished final copy reaches to users or I must say our most valued readers! Happy reading!!!